What is OTT app development?

We're all aware that OTT (Over-the-Top) apps allow us to watch our favorite movies and shows whenever we want without the need to subscribe to cable or satellite television. These apps enable users to stream on-demand, watch live events, and engage with interactive content.

How much does OTT app development cost?

The cost of developing an OTT application varies greatly depending on its application's reported features, target platforms (iOS, Android, web, smart TVs), and where the development team is based. Depending on the complexity of the app, the price ranges from $30,000 to $2,00,000. Reach out for a custom quote.

How long does OTT app development take?

The scope of the work determines the timeline of the project. Using basic functionality can span its development over a couple of months while advanced functionalities can take 6 months or longer. We assess the project scope and timelines with you to ensure that they are feasible and realistic.

Why should I choose IMG Global Infotech for OTT app development?

We’re an oWe'rempany with proven experience in building and designing streaming applications. Our clients come first, and our experts ensure that the OTT Platforms that we build are of the highest quality, scalable, and engaging. We provide dedicated support during the development process and offer tailored solutions as well.

What platforms do you support for OTT apps?

We build and design OTT applications for most common platforms such as both Android and iOS systems, smart TVs including Roku and Apple TV, game consoles, and even web browsers. Depending on your requirements, we can design separate native applications for each platform or implement cross-platform technologies.

Do you provide maintenance and support after launch?

Absolutely! After the launch of your OTT application, we make sure to provide complete maintenance and support services. This service ranges from fixing bugs, improving performance, updating security, and providing any technical support needed to keep your platform operational.

How do I protect my content on an OTT platform?

To safeguard your content against unauthorized use and premeditated piracy, we implement strong Digital Rights Management (DRM). These technologies are designed to encrypt your videos, controlling playback so that only users with permission can enjoy your premium content.

What are the key features of a successful OTT app?

Some of the most important ones that stand out are search, inline streaming, a user-friendly interface, recommendations, device compatibility, payment gateway for subscribing, and top-notch support.

Do you sign Non-Disclosure Agreements (NDAs)?

Indeed, we have the ability to sign NDAs, which will protect the confidentiality of your project and business concepts. We know how crucial it is to keep your data safe, and we handle all clients with the necessary care.

What is your development process?

This is based on agile methodologies, involving constant communication and collaboration with you. The life cycle includes requirement gathering, UI/UX designing, development, testing, deployment, and even after-launch support.

OTT Platform App Development Company

Want to develop an OTT platform for smooth video streaming? Then, time to connect with IMG Global Infotech, a highly trusted OTT platform app development company. We specialize in OTT app development services including video streaming features, user registration/subscriptions, and managing content. So, if you want to be like Netflix or Disney Plus, we are right here to assist.

Custom Platform App Solutions

Dedicated OTT App Developers

Industrial Experience & Technical Experience

Unique OTT Platform Solutions

100% Project Safety & Security

Discuss Your Project!

Avail Exclusive OTT Platform App Development Solutions!

OTT App Development Tailored to Your Needs by IMG Global Infotech

IMG Global Infotech is a foremost OTT app development company focused on providing tailored OTT services to cater to the specific requirements of businesses from all industries. Our focus on performance, scalability, and end-user experience enables us to provide complete development for VOD platforms, live streaming apps, or multi-functional OTT services. We work with you to ensure that your business objectives are reflected in your OTT platform.

According to predictions, the OTT services industry is set to grow to $167.34 billion by 2025 at a CAGR of 14.7%. This means there has never been a greater need for innovative streaming services. At IMG Global Infotech, we employ the latest technologies, such as AI, cloud computing, and cross-platform streaming, to facilitate flawless streaming on all devices. We will help you achieve your goals, outperform competitors, and stand out in your marketplace.

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Our OTT Platform Development Services

IMG Global Infotech is a leader in OTT TV app development, and as such, we provide a full set of platform development services. From consulting and design through development, integration, and lasting support, we build high-performance OTT solutions that allow you to start and grow your streaming business.

OTT Application Consulting

IMG Global Infotech assists you in starting your OTT business. We dive into your specific business objectives, customer segments, and content to provide you with the suggested technology stack, monetization options, and platform distribution schemes. Our consulting practice includes market research, competition analysis, and strategic formulation to position your OTT TV app development effectively in the ever-changing world of streaming. We assist you in understanding the challenges in the OTT world, and along the way, we give you professional guidance at all stages.

Custom OTT App Development

We engage with clients to develop specific OTT applications that meet their needs. Our OTT platform development developers use the latest technology to design a powerful, efficient, and secure online streaming platform. We develop systems with video on demand (VOD), live streaming, and user-created interactive interfaces, as well as recommend and develop devices, including mobile, web, smart TVs, and game consoles, to offer a better user experience to all.

OTT UI & UX Design

An appealing user interface and experience are decisive factors in winning OTT consumers' hearts. Our OTT app developer builds unique and captivating interfaces that are easy to control and enable easy access to other content and personalized viewing. We apply user-designed principles in building your app to make it attractive, simple to use, and promote viewer retention. While doing this, we emphasize branding, usability, and the respective design regulations for each platform to provide a more uniform and pleasurable experience for all users.

OTT App Migration and Upgrade

IMG Global Infotech offers services that aid the smooth transformation from an existing platform or the customization of an existing OTT App. While improving functionality, efficiency, and security, our experts ensure that the changes do not affect your current service. Our team handles integrating platforms, migrating data, and thorough testing, assuring business continuity alongside these changes. This enables us to help you stay ahead of your competition.

OTT App Integration

We combine your OTT application with many external services to boost its performance. These include payment systems, delivery networks, analytics systems, and social media integrations. We can provide these integration services because we guarantee the enhanced flow of data, usability, and functionality. We ensure that our integrations enable your company to flourish by making them durable and adaptable.

OTT Maintenance and Support

We also extend app maintenance and support services to ensure that all your app projects run smoothly. Our OTT platform development company can assist you with technical problems while conducting security upgrades, bug suppression, and performance improvements. Because we value our clients' time, we minimize downtime while increasing your app's availability. As a trustworthy partner, we guarantee your sustained success in managing the app.

OTT App Testing

Thoroughness is a prerequisite for achieving high quality in OTT. Our QA experts carry out complex testing on several devices and platforms to identify any bugs or performance issues that can arise. We employ various testing methodologies, including functional testing, performance testing, usability testing, and security testing, to ensure your OTT TV app development meets the highest standards of quality and reliability.

Elevate Your OTT Platform with Innovative Solutions.

We create secure, scalable, and feature-rich streaming apps to elevate your audience's viewing experience.

Let’s Build Together!

OTT App Business Models

At IMG Global Infotech, we are well-versed in creating all OTT app business models, from subscription-based to hybrid OTT platforms. Here is a glimpse of the model that we offer.

Advertising OTT Platform

These platforms provide free access to content that is financed by advertising. While watching movies, TV series, and other stuff is free, advertisements can be placed while playing. YouTube and Hulu are two examples. To make money, ad-supported models rely on targeted advertising.

Subscription OTT Platform

To access a content library on these OTT platforms, consumers must pay a regular membership price. Amazon Prime Video, Netflix, and Disney+ are a few examples. For a set monthly or yearly cost, users have unrestricted access to a large selection of films, TV series, and unique material.

Transactional OTT Platform

In contrast to subscription-based models, these services let users pay for specific videos or downloads individually. iTunes and Google Play Movies & TV are two examples. Users can buy or rent movies, TV shows, or other digital content without committing to a membership.

Hybrid OTT Platform

These platforms provide users flexibility and choice by combining several monetization models. Within a single platform, they might integrate aspects of transactional, subscription, and advertising-based models. Some OTT services, for example, include subscription tiers and extra transactional possibilities for premium content.

Feature-Rich OTT Platform App Development Panels

Do you know what makes an OTT platform unique? Features are the strong asset that can grab the attention of thousands of visitors in a glance. Here are the two different panels of OTT platform and their exclusive features mentioned by our dedicated developers.

User App

This panel is accessed by the users who want to get an amazing OTT platform experience. So, while working on this panel, keep the features simple and easy-to-use. Here are the top OTT platform user panel features that we include.

User Panel

User Profile Management

Content Browsing & Search

Watchlist & Queue Management

Playback Controls & Video Quality Options

Multi-profile & Parental Controls

Subscription Management & Billing Information

Downloading for Offline Viewing

Viewing History & Recommendations

Integrated Social Sharing

Push Notifications & Alerts

Admin Panel

This panel is accessed by the administrator of the OTT platform who will keep an eye on both the owner activities and the user panel. So, while creating this panel, you need to insert the features accordingly. Here are the top admin panel features of OTT platform app development.

Admin Panel

Content Management System

User Management & Access Control

Video Upload & Transcoding

Metadata Management & SEO Tools

Monetization & Subscription Management

Analytics & Reporting Dashboard

Content Delivery Network Integration

Live Streaming Management

Push Notifications & User Engagement Tools

Security & Access Controls

User App

Admin Panel

Our Real Time OTT App Development Projects

We deliver cutting-edge OTT app solutions tailored to your project needs of the entertainment industry. Our portfolio reflects our commitment to creating seamless, high-performance streaming platforms that enhance user engagement.

Next-Gen OTT Platform for a Global Audience

A high-performance OTT app designed for a leading entertainment brand, offering multi-device compatibility, real-time content delivery, and AI-driven recommendations. We develop a platform that supports HD and 4K streaming, ensuring a buffer-free experience for millions of users worldwide.

Country

USA

Platforms

iOS, Android
- Uninterrupted playback
- AI-powered content suggestions
- Cross-platform compatibility
- Secure DRM integration for content protection
Live Sports Streaming with Interactive Fan Engagement

We built a robust sports streaming app that delivers real-time match coverage, multi-angle viewing, and live commentary features. Designed for high traffic, this app ensures zero delay, even during peak match times.

Country

UK

Platforms

iOS, Android
- Low-latency live streaming
- Multi-camera angle selection
- Live chat and fan interaction features
- On-demand match highlights and replays
Specialized OTT Platform for Regional Content Lovers

Our team developed a personalized OTT app catering to regional language audiences, providing customized content recommendations, offline viewing options, and seamless integration with third-party payment gateways for smooth subscriptions.

Country

India

Platforms

iOS, Android
- AI-driven personalized recommendations
- Offline downloads to watch
- Integrated multiple payment gateways
- Multi-language subtitle and dubbing support

Transfer Your Business with Breakthrough OTT Solutions

You can enhance your entertainment business with the IMG Global Infotech OTT solutions. As a premier OTT app development company, we enable you to create engaging streaming platforms, broaden your audience, and make more money from your content. We extensively support your OTT achievement by integrating crucial components and developing tailor-made apps.

1

Interactive Video Solutions

IMG Global Infotech creates engaging videos that help viewers stay focused. We combine features such as clickable hotspots, branching stories, quizzes, and polls. This technology provides an active virtual experience and encourages healthy user engagement. These methods help increase user engagement for educational content, interactive storytelling, and personalized advertising.
2

Video Content Management

We develop robust content management systems that help you organize, store, and deliver your video assets more efficiently. Managing your video library is as easy as uploading, tagging, and categorizing videos using powerful, user-friendly interfaces. These systems further improve the management of content workflows, automating metadata processing and allowing easy sharing of content across many systems.
3

Video Surveillance Solution

IMG Global Infotech has perfected the art of using video surveillance for security and monitoring purposes. The systems we design incorporate cameras and storage with analytics to enable live video surveillance, automatic video recording, and intelligent event detection. Our OTT platform development solutions can be customized and scaled up or down to fit the specific protection needs of any industry.
4

Content Delivery Networks (CDNs)

We use content delivery networks (CDNs) to guarantee that video content can be accessed by an audience worldwide without any interruptions. Our CDN integration enhances content caching, minimizes delays, and boosts streaming performances, irrespective of the user’s geographical location. Consequently, there is an enhanced viewing experience and very few buffering problems for your audience.
5

Digital Rights Management (DRM)

Protecting your videos from pirates is equally important. We deploy stringent DRM measures to prevent users from stealing, accessing, or sharing your videos without your consent. Our DRM integration focuses on making your content impracticable to decipher on any device or platform other than what you deployed it on.
6

Live Streaming Platform

IMG Global Infotech builds high-quality live streaming modules that are easy to use when you want to go live for an occasion, meeting, or any other content. These are tuned to one’s audience. We provide elastic OTT platform development solutions with features such as chat, voting, or polls during the video, and different levels of bit rate streaming will ensure pleasant and firm live performance.
7

Video on Demand (VOD) App

Our VOD app solutions are equipped with more than just advanced video suggestion systems. They allow users to create custom watch lists and even watch videos offline. This offers viewers a new and vital alternative of flexibility when consuming their content.
8

Subscription-Based Streaming App

We also help you build and monetize your marketing content through our subscription-based streaming app solutions. We also build gateways that permit you to sell applications in subscription tiers, control user accounts, and pay for services. Our subscriptions generate additional recurring revenue and help you maintain a loyal subscriber base.

Emerging Technologies in OTT Platform App Development

IMG Global has scaled the market by integrating advanced technologies such as AI, blockchain, and edge computing in OTT app development. We specialize in the development of innovative OTT solutions that guarantee great user experiences and business results.

Blockchain

IMG Global Infotech utilizes blockchain technology to improve security and transparency in OTT platforms. It provides secure content distribution, digital rights management, and micropayment with easy integration. Thus, all the revenue earned and content uploaded will be intact with zero alterations.

AI (Artificial Intelligence)

IMG Global Infotech utilizes AI to enhance user experience across OTT platforms. AI allows for automatic content tagging, enhanced search, targeted advertising, and analytics that provide insight into viewer activity. It also allows for content recommendations, further personalizing user experiences.

Cloud Computing

IMG Global leverages cloud computing for scalable and cost-effective OTT solutions. In cloud computing, such as building streaming platforms, there's flexible storage, content delivery, and processing power. This means building powerful and durable OTT platforms is where the audience size and traffic vary.

AR (Augmented Reality)

An OTT platform development company is exploring AR integration to create interactive and immersive OTT experiences. AR provides the means of overlaying streams and VOD content with digital elements that enhance user engagement, such as interactive advertising and gamification.

Real-time Analytics

The OTT platform development company incorporates real-time analytics into its services to obtain useful information on viewer behavior around the clock. We record metrics such as watch time, level of engagement, and device usage to enable data-driven insights on content optimization, marketing, and platform improvement strategies.

5G Technology

We use 5G technology to enhance the quality of the streaming experience by minimizing latency. 5G increases the speed of downloads and improves network capacity, which helps sustain smooth playback of high-resolution video content during live events and those with interactive features.

Edge Computing

Using edge computing allows IMG Global Infotech services users to experience faster processing without significant delays and improved streaming performance. Edge computing improves the speed at which content is cached, enables better bandwidth management, and allows for customized content to be delivered.

Content Delivery Network (CDN)

Integrating CDNs improves the effectiveness and speed of viewing content among users from different locations. With CDNs, content is stored nearer to the users, which means latency is reduced and streaming quality is enhanced regardless of the viewer's location. This guarantees your audience a consistent and high-quality viewing experience.

Technology Stack

Our experienced developers use various robust programming technologies to build tailored app solutions.

Frontend
Backend
Database
Devops
Quality Assurance

Frontend

Backend

Database

Devops

QUALITY ASSURANCE

Ready to revolutionize your OTT platform?

Let’s build a cutting-edge streaming app with innovative features that enhance user experience and maximize engagement.

OTT App Development Process at IMG Global Infotech

At IMG Global Infotech, the development of an OTT application follows a structured five-step process. Each stage has set objectives and allows for complete tracking. Our OTT platform development company has focused on the end result, which is a top-quality streaming platform tailored to your specific requirements. Let us explain the process of how we design an OTT platform for you:

Strategy & Research

Conduct in-depth industry analysis
Identify suitable technology and tools
Study competitors and market trends
Validate and refine your OTT app idea

Wireframing & UI/UX Design

Create detailed wireframes for app screens
Choose optimal color schemes and typography
Develop a seamless user interface design
Collect feedback and fine-tune designs

App Development

Build front-end and back-end functionality
Integrate core features and third-party services
Test features at each development stage
Organize various user panels for distinct roles

Quality Assurance

Perform extensive app testing for bugs and errors
Validate app performance across devices
Check code for optimization and efficiency
Focus on security features and data integrity

Launch & Post-Launch Support

Strategize app launch plan and marketing efforts
Deploy the app across app stores
Execute effective marketing campaigns
Provide ongoing maintenance and timely updates

Why is IMG Global Infotech the Ideal Choice for OTT App Development Services?

We are a leading OTT app development company with 10+ years of experience developing video streaming app development. OTT app builder at IMG Global Infotech is not just easy to use, but the end product is clean and geared for business. You don’t have to worry about the backend programming. From the app interface to setting up the marketing blogs, everything is managed through the easy OTT app builder, allowing content publishers to skip the technical side of app development and focus on what’s important. OTT App development is made easy at the touch of a button. All that is required is to set objectives, conduct content branding, and undertake self-branding.

10+ Years In Business

Experienced And Talented Coders

Cost-Effective Solutions

Clear Communication

Transparency Guaranteed

100+ In-House Developers

Flexible Engagement Models

Daily, Weekly, And Monthly Reporting

On-Time Efficiency

Data-Driven Algorithms